Lele Heredia on Storytelling, Truth, and the Lens That Connects Us
What happens when you pick up a camera not just to capture, but to connect?
In Episode 33 of Connected Conversations, filmmaker Lele Heredia joins host Elena Petrova to talk about his journey from camera assistant to seasoned documentarian, and the power of storytelling through images.
With over 18 years of experience, Lele has used video and photography to capture everything from social unrest in Gaza to the excitement of the World Cup in Qatar. But for him, it’s never been about headlines—it’s about authenticity, emotion, and human connection.
Telling Stories That Matter
Lele doesn’t just point and shoot. He listens. He feels. And he works to document stories with truth and care, even when they’re uncomfortable.
He shares how photography and film can act as portals into shared memory, helping people understand distant lives, unfamiliar cultures, and overlooked struggles.
His storytelling is less about aesthetics, more about perspective, about giving people the chance to be seen, heard, and remembered.
From Assistant to Artist
Lele’s career didn’t follow a straight line. He began as a camera assistant and carved his path as a self-taught filmmaker, learning through trial, error, and a relentless desire to tell stories that matter.
His message for aspiring creators? You don’t need perfection—you need passion. Your voice is enough. Your perspective matters.
A Global Lens with Local Roots
Lele’s work has taken him across the world, but it’s always grounded in empathy and cultural respect.
Whether in conflict zones, cities, or stadiums, he strives to build bridges through images—making visible what’s often hidden or overlooked. And through it all, he carries a deep commitment to representing reality with integrity.
Why Storytelling Still Matters
In a time of filters and AI-generated content, Lele reminds us of the power of authentic, human storytelling.
He believes in the quiet impact of a still image. In the power of a camera to start conversations. And in the idea that stories don’t just inform us - they shape us.
You can watch/listen to this episode here:
🟡 Website: https://ad-astrainc.com/podcast/capturing-truth-lele-heredia-on-storytelling-through-the-lens
🔴 Youtube: https://youtu.be/q9_5rMg5jSE
🟢 Spotify: https://shorturl.at/mDyzG
⚫ Apple Podcast: https://shorturl.at/ucogg
🔵 Amazon Music: https://shorturl.at/v4bko
